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Graphic Designer in Biel/Bienne

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Graphic design in Biel/Bienne

Looking for a graphic designer in Biel/Bienne to create your logo, overhaul your visual identity or give your business a fresh new look? Biel/Bienne is a lively bilingual city at the crossroads of French- and German-speaking Switzerland, where businesses have everything to gain from standing out visually. Here is what you need to know before you start your design project.

  • 7+ years of web experience
  • FR / DE / EN
  • 100% local

Why is graphic design a strategic investment for your Biel/Bienne business?

In a city like Biel/Bienne — the world capital of watchmaking and a thriving industrial and cultural hub — competition is real. Whether you are a craftsperson, an SME, a restaurant owner, a coach or a startup, your visual image is often the very first contact you have with a potential customer.

A professional logo, a consistent brand identity and well-designed materials are not a luxury: they are the foundations of your credibility. Studies show that 90% of snap judgements about a brand are based on visual elements alone — colours, typography, the balance of the layout. Amateur design can lose you customers before they have even met you.

Request a free quote — no strings attached.

Our prices

Logo from CHF 1’000.-

Your logo is the first signal you send to your customers. It needs to be instantly recognisable, true to what you do and effective on every medium — from your website to your shop sign and your business documents.

Business cards from CHF 1’000.-

Your business card is often the one thing people keep after a professional meeting. In just a few square centimetres, it has to reflect how seriously you take your business and make people want to get back in touch.

What’s included: double-sided design, print-ready files (high-resolution PDF, bleed, CMYK profile), advice on finishes (spot UV varnish, lamination, hot-foil stamping).

Flyers from CHF 1’000.-

I design your flyers and leaflets to match your existing visual identity, or build them into a complete design project if you don’t have one yet. From simple formats (A5, A6) to multi-panel leaflets, every piece is designed to be read and kept.

What’s included: graphic design, layout of the text you supply, print-ready files (high-resolution PDF, bleed, CMYK profile).

Brand guidelines from CHF 2’000.-

A visual identity is about more than just a logo. Brand guidelines set out the rules that keep your image consistent across all your materials: official colours, typefaces, spacing, rules for using the logo and examples of how to apply them.

What’s included: a complete visual identity guide, colour palette (RGB, CMYK and Pantone codes), typeface selection, logo usage rules and application examples.

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Toutou Propre website, Carouge
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Showcase website built in 2026 in Carouge

Toutou Propre SA, dog grooming in Carouge

Toutou Propre SA is a dog and cat grooming salon in Carouge, next to Geneva.

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Corminboeuf SA website, scales and machines in Fribourg
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Showcase website built in 2025 in Fribourg

Corminboeuf SA, scales and machines in Fribourg

Corminboeuf SA is a family business in Fribourg that has been selling and servicing scales, slicers and vacuum packing machines for butchers, dairies and restaurants for around fifty years.

  • a catalogue organised by product family: scales (retail, industrial, medical), slicers, vacuum, other machines
  • a used equipment & promotions section
  • services up front: advice, maintenance contracts, machine restoration

See all case studies →

Services

The most requested design services in Biel/Bienne:

Logo design

This is the number one request. Whether you are launching a new business or modernising a logo that has aged, a professionally designed logo is the basis of any strong visual identity. A good logo should be simple, memorable and adaptable to every medium — from your website to your shop sign and social media.

In Biel/Bienne, a simple logo usually takes 1 to 2 weeks. For a complete visual identity, allow 3 to 6 weeks.

Brand guidelines and complete visual identity

A logo on its own is no longer enough. Brand guidelines define how your identity is used: official colours, typefaces, layout and visual tone. This is what makes your brand recognisable everywhere, from your business card to your Instagram feed.

Logo redesign and modernisation

Many businesses in Biel/Bienne have a logo created ten years ago that no longer reflects who they are today. A smart redesign preserves the brand’s DNA while making it more contemporary and better suited to today’s digital uses.

Print and digital materials

Flyers, brochures, posters, roll-up banners, social media visuals, web banners — the graphic designer takes care of adapting your identity to every format you need.

Frequently asked questions

How much does a graphic designer cost in Biel/Bienne?

Rates vary depending on the designer’s experience and the complexity of the project. In Switzerland, typical price ranges are:

  • Logo design: CHF 500 – 2’000
  • Complete visual identity (logo + guidelines + applications): CHF 1’000 – 3’000
  • Freelance graphic designer hourly rate: CHF 80 – 150/h
  • Agency: CHF 120 – 250/h

These prices may seem high at first glance, but a professional logo is used for years. Spread over its lifespan, it is one of the most cost-effective investments you can make for your business.

How do you choose a graphic designer in Biel/Bienne?

A few key criteria before you hand over your project:

Look at the portfolio. A good graphic designer has a varied yet consistent body of work. Don’t choose someone just because you like their style — make sure they can adapt to different worlds.

Insist on a proper briefing stage. A professional designer won’t start sketching before asking you about your business, your customers, your competitors and your ambitions. This step is what ensures the result fits your reality.

Choose a local professional. Working with a designer based in Biel/Bienne or the surrounding region makes communication smoother, brings a better understanding of the local business landscape and often means a stronger commitment to your project.

Check what deliverables are included. In which formats will your logo be delivered? Will you get the source files (AI, EPS)? How many rounds of feedback are included? These details help you avoid unpleasant surprises.

How long does a project take?

For a simple logo, allow 1 to 2 weeks. For a complete visual identity, 3 to 6 weeks. A website generally takes 3 to 6 weeks depending on the content and features. These timeframes include rounds of revisions and your feedback. The clearer your brief is from the outset, the faster the project moves forward.

Do I get the source files?

Yes. On final delivery, you receive all the source files (AI, EPS) as well as ready-to-use export formats (PDF, PNG, SVG, JPEG). Your files belong entirely to you.

How many concepts and revisions are included?

The number of initial concepts and revisions is set out in the quote, depending on the type of project. As a rule, I present 2 to 3 creative directions for a logo, followed by 2 rounds of revisions. The aim is to reach a result that suits you, without unnecessary back-and-forth.

I don't have a logo yet — where do I start?

With a conversation. You don’t need a perfect brief or fixed ideas. I’ll guide you through the right questions so that together we can define what you need. The most important thing is to understand your business, your customers and what you want to communicate.

Do you only work in Biel/Bienne?

No. I work with clients throughout French- and German-speaking Switzerland. Being based in Biel/Bienne, I am naturally at home in both languages and both markets.

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