{"id":2428,"date":"2026-07-08T14:50:08","date_gmt":"2026-07-08T12:50:08","guid":{"rendered":"https:\/\/madeinbienne.ch\/12-cool-bienne-watch-facts-you-may-not-know\/"},"modified":"2026-07-08T15:18:56","modified_gmt":"2026-07-08T13:18:56","slug":"12-cool-bienne-watch-facts-you-may-not-know","status":"publish","type":"post","link":"https:\/\/madeinbienne.ch\/en\/12-cool-bienne-watch-facts-you-may-not-know\/","title":{"rendered":"12 Cool Bienne Watch Facts You May Not Know"},"content":{"rendered":"<p><strong>1. Bienne Mean Time was a thing<\/strong>, and its physical line is in front of the Omega HQ. Also known as Swatch .beat or Internet Time, it was the brand&#8217;s attempt to create a universal time that is not dependent on timezones. Launched in 1998, it&#8217;s still being used today on the Swatch Group corporate website.<\/p>\n<p><strong>2. The first ever Rolex watches were produced here in Bienne<\/strong>, before Rolex moved its HQ and final assembly to Geneva. Everything was done in Jean Aegler&#8217;s workshop, on Bienne&#8217;s Jura hills. The building is now used for higher education but has preserved the original Rolex signage.<\/p>\n<p><strong>3. The Federation of the Swiss Watchmaking Industry<\/strong> is here. They&#8217;re the ones who define &#8220;Swiss Made&#8221; regulations and share Swiss watch export figures.<\/p>\n<p><strong>4. The Omega and Swatch boutiques are open 7 days<\/strong> a week. This is unique in Switzerland, where basically every store outside of airports and train stations is closed on Sunday.<\/p>\n<p><strong>5. Cool brands that left Bienne<\/strong> over their history include Heuer, Bulova, Mido, Eberhard and Victorinox.<\/p>\n<p><strong>6. Cool brands that moved to Bienne<\/strong> in their recent history include Hamilton, Certina and Doxa.<\/p>\n<p><strong>7. Rolex is the largest employer<\/strong> in the city, with an estimated 3500 employees.<\/p>\n<p><strong>8. The largest publicly available vintage Rolex collection<\/strong> is at the NMB city museum. It consists of 46 watches, as many movements, and memorabilia.<\/p>\n<p><strong>9. There is a full size replica of the Lunar Module<\/strong> outside Omega HQ. It commemorates the brand&#8217;s lunar history and how the Speedmaster played a key role in saving the Apollo 13 crew. The replica is accessible 24\/7 and lights up from the inside at night.<\/p>\n<p><strong>10. The reason Bienne is bilingual is due to the French-speaking watchmaking population<\/strong> who joined in the second half of the 19th century. The ability to school their children in French was part of the &#8220;deal&#8221; to attract workers.<\/p>\n<p><strong>11. You can live in a former Rolex, Omega, Heuer or Bulova production site<\/strong>. They&#8217;ve all been converted into apartments.<\/p>\n<p><strong>12. The office with a pirate flag hanging outside of it<\/strong> near the lake is the Swatch Group CEO&#8217;s, Nick Hayek.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>1. Bienne Mean Time was a thing, and its physical line is in front of the Omega HQ. Also known as Swatch .beat or Internet Time, it was the brand&#8217;s attempt to create a universal time that is not dependent on timezones. Launched in 1998, it&#8217;s still being used today on the Swatch Group corporate [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2428","post","type-post","status-publish","format-standard","hentry","category-non-categorise"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>12 Cool Bienne Watch Facts You May Not Know -<\/title>\n<meta name=\"description\" content=\"12 surprising facts about Biel\/Bienne, the bilingual Swiss city behind Omega, Rolex and the Swatch Group headquarters.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/madeinbienne.ch\/en\/12-cool-bienne-watch-facts-you-may-not-know\/\" 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